Art Direction & Design
MARIE SZOSTKOVATranslating the tension between ambition and identity into a music video"
Kiané's The Man explores the tension between external success and internal conflict. Rather than illustrating the lyrics literally, I developed a visual language built around two opposing identities—Idol and Chaos—allowing colour,composition and movement to communicate the emotional narrative.
I led the creative concept and art direction, translating abstract themes into a cohesive cinematic world that informed every stage of production, from visual treatments and styling through to on-set direction.
The final film establishes a distinctive visual identity for the artist while supporting the release across digital platforms.
The Man
Translating the tension between ambition and identity into a music video"
Client: Kiané
Services: Creative Direction, Art Direction, Visual Identity
Credits:
- Director of Photography: Danielle Grimaldo
- Movement Director: Gabriela Silva Moncayo
- 1st AD: Shruti Gola
- Behind the Scenes: Ami Sumareh
- Styling: Karolina Shymchak
- Hair and Makeup: Sofía Brown
- Editor: Robert Graziano-Clint
Kiané's The Man explores the tension between external success and internal conflict. Rather than illustrating the lyrics literally, I developed a visual language built around two opposing identities—Idol and Chaos—allowing colour,composition and movement to communicate the emotional narrative.
I led the creative concept and art direction, translating abstract themes into a cohesive cinematic world that informed every stage of production, from visual treatments and styling through to on-set direction.
The final film establishes a distinctive visual identity for the artist while supporting the release across digital platforms.